Enhancing Lives by Promoting Safe and Efficient Use of Electricity
International Communicator Award Program Honors Safe Electricity Outreach
(URBANA, Ill.) A Crystal Award of Excellence in communications has been awarded to the Energy Education Council’s Safe Electricity program for its television public service announcements (PSAs) promoting home “handyman” electrical safety. A second Safe Electricity PSA series on vehicle accidents involving downed power lines also received an Honorable Mention Communicator Award.
The Communicator Awards is an international awards program that recognizes and honors excellence in communications. The work is reviewed by communications professionals and judged on a “high standard of excellence in quality, creativity and resourcefulness.” The highest award, the prestigious Crystal Award, is given to those deemed by peers to be among the best in the communications field.
The Crystal award-winning PSAs, “It’s Shocking” and “Slow Down”, were produced with assistance from Exelon Audio-Visual Services and Serafin and Associates of Chicago, and featured Chicago’s “Mr. Fix-it”, Lou Manfredini.
The “Vehicle Accident/Downed Power Lines” series was produced with assistance from WCIA-TV Champaign, IL, and featured Kyle Finley of Live-Line Demo, Inc.
Just prior to the Communicator Awards notification, those Safe Electricity PSAs received top honors from the Illinois-based Master Communicator Awards Program. Safe Electricity entries swept both the radio and TV categories, with the ”Accident/Downed Power Lines” series winning Awards of Excellence in both the radio and television categories, and the "It's Shocking" TV series receiving an Excellence Award in the television category.
“We are delighted to receive such recognition and it underscores the strength of working together to create public awareness of electrical safety issues,” said Molly Hall, EEC Executive Director. “We appreciate the collective efforts of our members that help Safe Electricity to make a real difference.”
Safe Electricity is a statewide electrical safety public awareness created by a coalition of more than three-dozen organizations, including the University of Illinois, electric companies and electric cooperatives from across the state. All are members of the Energy Education Council, a not-for profit organization dedicated to promoting electric safety and efficiency.